Is it normal?’ – Insurer unveils new focus on mental heath

Bupa UK has unveiled a new brand campaign which focuses on mental health and challenges what’s considered to be ‘normal’. Their aim is to normalise the need to seek support for mental health by offering reassurance that with over seven billion versions of ‘normal’ on...

Underwriting mental health issues

We republish an informative article in Cover Magazine where John Downes, underwriting & claims director for VitalityLife, investigates the challenges around underwriting those with a history of poor mental health. John Downes is underwriting & claims director...

Interview with Aetna International’s Caroline Pain: DNA & your health

We take a look at the now and the future of DNA testing with Aetna International’s Caroline Pain. Aetna is the first insurer to provide genetics and a link to personal health for their members. advo’s Colin Boxall talks to Aetna International about their launch...

Why have bad backs gone out of fashion?

Musculoskeletal conditions and physical disability might not be cool, but they deserve a bit more respect, so says HI Daily’s editor, David Sawers who gives his view. “Whatever happened to bad backs? Or slipped discs? Did they go out of fashion? Or did...

Bupa launches new ‘smart’ DNA testing kit

Millions of Britons could improve their health thanks to a new health testing kit. The DNA kit from Bupa highlights how individuals may respond to stress, caffeine, alcohol, and physical activity. Half of British adults – around 25 million people – admit they would...