POSTED: March 29 2017
Kissing Frogs

Kissing Frogs

It has been said that recruitment can be like kissing frogs, you have to kiss a lot to find your prince.

To find the right candidate the employer has to uncover the candidate’s true value while they have to be able to demonstrate their best.

The struggle UK businesses have in matching candidates to jobs is underlined by research from the UK’s leading independent job board, CV-Library which confirms that near half of UK professionals (47.6%) are self-taught when it comes to the interview process. Further a staggering 64.4% believe that there’s not enough education available around interview techniques.

The study surveyed 1,000 UK workers and found that many professionals are not learning these vital skills until later in life, with over one in 10 (14.6%) admitting that they didn’t do so until they were over the age of 30. That said, over half of workers (59.8%) think that they do have strong interview techniques.

This is not borne out by ADVO’s own experiences. As a growing employer ADVO is actively recruiting. Gill Mateo, ADVO’s Operations Director comments “Often Candidates are poorly prepared and unable to express their true ability. We have to work hard to help them to reveal themselves. In our business professionalism and communication skills are key but many candidates are ill prepared.”

To overcome the laborious traditional ‘hit and miss’ recruitment process ADVO moved to a practice of holding assessment centres for all vacancies. Gill Mateo confirmed that this has “transformed our recruitment process. Having moved to this method of recruitment we can now get to know the applicant, their strengths and weaknesses and how they interact and communicate with others, attitude is as important as aptitude when looking for a truly team player. By using this approach and with continuous support and training we have created a first class team.”

Lee Biggins, managing director of CV-Library, comments: “Preparation is always best, and while actions such as researching the company and choosing a smart outfit may seem fairly basic, some candidates still don’t get this right!.” To underline this the CV Library research outlines the top five rules that they believe should be followed in order to have a successful interview:

  1. Research the company ahead of time (87%)
  2. Practise common interview questions (44.3%)
  3. Prepare a smart outfit (43.1%)
  4. Read over your CV (38.4%)
  5. Visit the location ahead of time (27.4%)

If you would like to know more about the ADVO approach email . ADVO is an IIP Gold accredited employer.

The full CV Library press release can be seen here.